Google’s incognito mode may not be as secure as you think. The majority of the people use incognito mode while surfing on the internet to keep their history private from other users of the device and also from the advertisers. But a study revealed that Google can still identify you whenever you use incognito mode.
Google collects our data through multiple devices like smartphones, laptops and also from its services such as YouTube or its search engine. The study shows that Google will still identify and link it with you.
Whenever you started using private mode or incognito mode you will read a message that “you are now browsing privately”, so now others will be unable to check your history or activity you have performed while using the private mode. The incognito mode does not save your history, cookies and any kind of information you have shared on while browsing incognito mode. But here is a little worry for you that Google does warn us by saying your activity is still visible to your Internet service provider, websites and to those who control the network.
Although the history data is not being saved, it may be linked to your Google account while using private mode. The study related to data collection disclosed that when you surf a third party website which are using Google advertising and publisher products and after that, you logged in to your personal accounts such as Gmail or YouTube, then it sets a cookie that is not firstly linked with your Google account but it stores in local mass storage. But again, when you login with your personal account in normal mode Google will connect these stored cookies with your personal information so hence you are in Google loop now.
So, what to do in order to save yourself from this. To remain protected just do not login to your Gmail account or any other account which is vulnerable for your privacy. But if you do want to enter your Gmail for emergency reasons you must delete your cookies before and after using the service so that Google won’t link information via cookies.
What we learn from this is that Google is also not so safe and secure when it comes to internet safety. But we cannot just blame Google for this as there are other companies as well who are compromising our online privacy.
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